Halfdays Shopify Website

To meet the growing needs of their business and customers, I worked with Halfdays to dramatically revamp their product detail pages (PDPs) and related areas of their gorgeous Shopify website.

In addition to adding smooth swatch and variant selection, I worked with the CEO at Halfdays to simplify and focus each part of their eCommerce offering and user experience.

The result is a flawless shopping experience that first entices users into the brand through their incredibly stylish imagery and content marketing, continuing by focusing each customer on the journey towards their purchase thanks to newly implemented interface and functionality focused on conversions.

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Published November 2, 2021