A portrait photo of Lara Littlefield

Hi, I'm Lara Littlefield, an entrepreneur and remote, full stack software engineer.

For over 15 years, I've had direct access to the core profit and cost centers of the more than 100 different businesses and organizations I've helped build or grow as an engineer and Founder of the custom software development agency New Basis.

Today, I leverage that experience for clients such as Milani Cosmetics, Chipotle, the Ouai, and others to 10x my client deliverables which include apps, websites, and many other types of software. I also lead agile growth marketing, business development, and engineering for larger projects.

As a startup advisor and founder, I've also built companies in SaaS, food, developer tools, and eCommerce and I'm currently building something new.

Recent Work

Services & Specialties

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  • 01

    eCommerce and D2C: Shopify Plus & WooCommerce

  • 02

    Our Proprietary Systems & Process

  • 03

    Full Builds, Migrations or Maintenance

  • 04

    Marketing Websites & CMSs

    The technology in your website or app is directly connected to your sales and revenue as a business.

  • 05

    UI/UX Design and Product Management

  • 06

    Growth Marketing Campaigns

  • 07

    Pre Built Tech that Fuels Rapid Development

  • 08

    Creative Development

  • 09

    Milestones & Project Management

  • 10

    Customer Obsession

    One of the unique privileges we have as software engineers is the ability to see the hidden cost and profit centers of 100s of different organizations over our careers.

    This experience provides us with unique customer perspectives and their problems so that we can build the best software solutions that solve customer's problems.

  • 11

    Enterprise Software

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The majority of my work is focused on shipping continuously and quickly through an agile software methodology. This framework allows my clients and I to quickly adapt the design or code we're building according to the changing needs of the business.

Working as an agile software team allows us to efficiently leverage a client's existing profit centers without wasteful spending thanks to a laser focus on software quality and added value in terms of each milestone and task. After years of honing our agile methodologies and testing frameworks, we're able to achieve pixel perfect, cost-effective results more quickly than the majority of developers on the market.

My team and I deliver both large and complex redesign, migration and new build outs smaller projects. We're able to focus on small, iterative improvements or major changes in the same ways: by carefully tracking milestone groups and tasks to ensure added value and cost-effective delivery each step of the way to launch and final delivery.

When we first learn about a project we'll determine how to use the power of custom software development to either automate existing parts of a business or introduce new pieces of technology that generate new revenue. As we continue we take care of the technology, testing, delivery and growth portions of the business, our clients can focus on allowing their team's core competencies and competitive advantages to truly flourish.

Get Started

Ready for a free initial consultation call and estimate for pricing and scheduling? Let's get to know each other through a quick message through the contact form below or [email protected].