In an uncharacteristically clear, decisive and confident tone Jack Dorsey, CEO of Twitter, announced today that the social network would be banning all political advertising worldwide.
The central theme of the thread is that political reach on systems as complex and still yet unknown as global social networks must be organic and never paid. There are too many systems that influence platforms like Twitter and other social networks that are too little understood leading to a significant, sometimes majority of interactions powered by fabricated or manipulated network effects and outcomes.
I’ve included a few highlights below by Dorsey below, but I encourage you to read the entire set of tweets shared by this afternoon. I’ll leave interpretation of the implied meaning in each part of his message for another post. If you have some thoughts share them in a comment below!
Lara Littlefield is a software engineering leader, full stack developer & entrepreneur. As the founder of the technology agency New Basis, she specializes in developing custom web and native applications, SaaS, enterprise software, eCommerce platforms, and marketing websites for clients such as Aol, Milani Cosmetics, Ouai Haircare, Columbia University, New York University, and others.
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